Boffo ratings for the season finale of the Bravo cable network's "Project Runway":
"Last week's season finale of Project Runway, featuring the crowning of fierce-dropping designer Christian Siriano, helped push the show to its all-time best numbers. For the season, Bravo said, the series averaged 3.8 million viewers compared to the 3.7 million who turned out for 2006's Laura vs. Jeffrey intrigue. The Fashion Week-set finale, guest-starring celebrity judge Victoria Beckham, also recorded an all-time network high for 18- to 49-year-olds....Only a Saturday night college basketball game on ESPN delivered more prime-time viewers last week in all of cable."
I've seen it. It's an interesting show (and I know next to nothing about fashion). But I suspect people like the competition, the fact that heretofore unknown people have a chance to become known--despite the fact that the "reality" of the show came from an artificial competition made for television. But people like it.